For Professionals Who Shape the Category
The Primo Workz Pro Program is reserved for vetted professionals whose experience and influence help shape how vehicles and gear are trusted in the field.
This is a limited-access program designed for evaluation, real-world use, and informed feedback.
Who Qualifies?
The Pro Program is open to verified individuals in roles such as:
- Outdoor and overland industry professionals
- Guides, outfitters, and expedition leaders
- Media and editorial professionals
- Automotive and adventure content creators
- Brand ambassadors and sponsored athletes
- Select military and first responder professionals with public-facing influence
Approval is selective and based on relevance and credibility.
Pro Program FAQs
Program Expectations
The Primo Workz Pro Program is built around real-world use and honest feedback. Participation comes with a few clear expectations:
- Stay Connected
Pro members must remain subscribed to Primo Workz emails. This is how we share program updates, product requests, and opportunities to provide feedback. - Real-World Reviews
After spending time with your gear, you’re expected to leave an honest product review based on actual use. - Field Feedback Matters
We use this program to refine and improve our products. You may be asked to share feedback, answer short surveys, or weigh in on future product ideas. - Share What Works
If the product earns its place in your vehicle, we encourage you to use your influence to help others discover it. Authentic word-of-mouth is valued more than forced promotion.
Pro access is a privilege. Failure to meet these expectations may result in removal from the program.
How do I get my discount code?
If approved, you’ll receive a Pro discount code by email.
How does the Pro discount code work?
The Pro discount applies only to full-price products and is calculated off MSRP. It does not apply to sale items, bundles, clearance, or promotional pricing.
How long is the Pro code active?
Each Pro discount code is active for 90 days from the date it is issued.
Yes. After your code expires, you may request a new one. Additional codes are issued at our discretion.
Can I share my Pro code or use it for others?
No. Pro discount codes are for personal use only and may not be shared, transferred, or used for resale.
Is there a limit to what I can purchase?
Yes. Orders are monitored to ensure appropriate use. Excessive or unusual ordering activity may result in review.